ANALYTICS

SCIENTIFIC APPROACH TO MARKETING
There are two problems with most marketing campaigns. First, departmental silos create strategic fragmentation between creatives and analysis. Second, most campaigns are not evidence-based and simply “guesstimate” insights based on poor inferential statistics practices and bad data.

MAKE DECISIONS BASED ON REALITY
You need to collect information that matter so that we can take action that lead to real-world results. Everyone is tired of “fluff talk.” In the age of misinformation and noise, the most important thing to do is collecting relevant information and take actions based on reality.
- Data Collection: See what is happening
- Data Analysis: Understand what is happening
- Marketing Campaign: Take Action
- Experimental Analysis: Determine Problems and Solve

SIMPLE, PRACTICAL, AND CLEAR PATH TO GROWTH
Our All-in-One approach uses seamless analytics and creatives integration in order to build practical resource-efficient marketing campaigns. This helps in implementing an evidence-based methodology that reveals what you did right and what you did wrong. We then use this information to build better campaigns for your business to continue growing.
Meet the Marketer
More than 10 Years of Digital Marketing Experience.
“I have been in the digital marketing game since the Web 2.0 years and have witnessed the evolution of digital marketing from a “wild-west” microcosm into a disruptive giant.”
Proficient in Creatives and Data Analysis.
“Having worked in various marketing roles throughout my career, I have experience in almost every facet of the marketing landscape.”
Track Record of Success and Innovation.
“As a marketing professional I have delivered the results needed by my clients without excuses. As a marketing researcher I have always taken bold steps to be at the bleeding edge of disruptive strategies and technologies. I believe these work hand-in-hand in making me a highly potent business partner.”